June 26, 2026 at 5:40 a.m.

Oneida County tourism tops $400M in economic impact

Another record year in the books for both Oneida and Vilas counties
In this July 11, 2025 file photo Ky’ana Goetsch, left, and Eliana Denny sing along to the music during Hodag Country Festival in the town of Pine Lake. Oneida County tourism officials reported another record-breaking year for visitor activity in 2025, with visitors spending more than $314 million and generating a total economic impact exceeding $400 million for the first time. (File photo)
In this July 11, 2025 file photo Ky’ana Goetsch, left, and Eliana Denny sing along to the music during Hodag Country Festival in the town of Pine Lake. Oneida County tourism officials reported another record-breaking year for visitor activity in 2025, with visitors spending more than $314 million and generating a total economic impact exceeding $400 million for the first time. (File photo)
By RICHARD MOORE
Investigative Reporter
Oneida County tourism officials reported another record-breaking year for visitor activity in 2025, with visitors …

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